Meta Platformsvs.ServiceNow
META vs NOW · both in AI software & productivity, part of the AI & digital infrastructure value chain: Embeds AI models into the products and workflows we already use.
Meta Platforms is about 12× larger than ServiceNow by market cap; Meta Platforms trades at the lower P/E (22.3 vs 78.8).
Side by side
| META | NOW | |
|---|---|---|
| Market cap | $1.5T | $132B |
| Price | $570.05 | $127.00 |
| Today | +2.0% | −0.8% |
| Return YTD | −15.3% | −16.4% |
| Return 1Y | −25.9% | −27.8% |
| P/E | 22.3 | 78.8 |
| P/S | 6.6 | 8.9 |
| P/B | 5.8 | 10.5 |
Data as of 2026-08-26 · updates daily after U.S. close
The two companies
Meta PlatformsMETA
Facebook and Instagram pay for one of the largest AI build-outs anywhere: GPU clusters at enormous scale, the Llama models released openly, and advertising tools that are so far the clearest payoff. Meta AI and the smart glasses are the consumer end of it.
Full META profile →ServiceNowNOW
Large organizations run their internal workflows on the Now Platform, from IT tickets to HR and customer-service cases, with AI agents taking over the routine steps.
Full NOW profile →More META & NOW comparisons
Other head-to-heads in the AI software & productivity segment.